Behavioural Perspectives

Shrawan Pandey
Bhilai Institute of Technology, Durg Chhattisgarh, India.

Rachana Pandey
Bhilai Institute of Technology, Durg Chhattisgarh, India.

Judith Gomes
Bhilai Institute of Technology, Durg Chhattisgarh, India.

Sanjay Guha
Bhilai Institute of Technology, Durg Chhattisgarh, India.

Sunil Kumar
Bhilai Institute of Technology, Durg Chhattisgarh, India.

Sushma Singh
Bhilai Institute of Technology, Durg Chhattisgarh, India.

Abhishek Chakraborty
Bhilai Institute of Technology, Durg Chhattisgarh, India.

Tulika Chakraborty
Bhilai Institute of Technology, Durg Chhattisgarh, India.

T. Jayant Naidu
Bhilai Institute of Technology, Durg Chhattisgarh, India.

Book Details

Author(s)

Shrawan Pandey
Rachana Pandey
Judith Gomes
Sanjay Guha
Sunil Kumar
Sushma Singh
Abhishek Chakraborty
Tulika Chakraborty
T. Jayant Naidu

Pages

42

Publisher

Book Publisher International

Language

English

ISBN-13 (15)

978-93-91882-55-6 (Print)
978-93-91882-57-0 (eBook)

Published

August 31, 2021

About The Author / Editor

Abhishek Chakraborty

Bhilai Institute of Technology, Durg Chhattisgarh, India.

Judith Gomes

Bhilai Institute of Technology, Durg Chhattisgarh, India.

Rachana Pandey

Bhilai Institute of Technology, Durg Chhattisgarh, India.

Sanjay Guha

Bhilai Institute of Technology, Durg Chhattisgarh, India.

Shrawan Pandey

Bhilai Institute of Technology, Durg Chhattisgarh, India.

Sunil Kumar

Bhilai Institute of Technology, Durg Chhattisgarh, India.

Sushma Singh

Bhilai Institute of Technology, Durg Chhattisgarh, India.

T. Jayant Naidu

Bhilai Institute of Technology, Durg Chhattisgarh, India.

Tulika Chakraborty

Bhilai Institute of Technology, Durg Chhattisgarh, India.

The word that rules the market and human decisions is Emotions. Although there are other terms like psychology and behaviour related with management decisions and researchers in this area has given tremendous viewpoints. It highlights the fact that we are dealing with real people in the real markets those have real feeling neither practical nor logical. Thus, behavioral studies have become essential for business environment. As a result, in the recent times this discipline has grown by leaps and bounds with contributions of experts in these fields. We make an attempt to cover the major aspects of behavioral perspectives with this book.

This book is an attempt to introduce various behavioral perspectives in the light of management decision. It must keep in mind that although behavioural concepts can be studied in different ways, they are difficult to implement. Organizational Human behaviour can be studied in various ways in context to employees, consumers, investors and public as common. In this regard, the book discusses the existing available perspectives and their behavioral counterparts. It analyses the various behavioural perspectives in detail as well as their individual and organizational behaviour.

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